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Topic: Eurocamp - Impressive marketing
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23/6/2012 at 5:58pm
Location: West - North Yorkshi Outfit: Swift+Speedbird+490+
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We recently had three days in a Eurocamp Mobile at Camping International at Maisons Laffitte, in order to visit Paris. This morning we received the Eurocamp 2013 brochure - and there printed on the front cover is 'The (Our Surname)'s) Ideal Destination' - See page 43 for our expert's recommendations'. Then further down the cover 'Paris - thinking of returning - See Page ?' - and inside the fold out flap 'Like Camping International then you'll love La Croix du Vieux Pont'. I can understand a flyer on the inside of the brochure referring to our holiday details, but to actually have it printed on the fixed cover of the brochure is amazing.
Well done Eurocamp for some first-class marketing. Our friends (campers too) were also impressed when I showed them it!
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23/6/2012 at 6:41pm
Location: Welsh in the Cotswolds Outfit: None Entered
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But would you have rather had £5 off the price of the holiday?
------------- Huw
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23/6/2012 at 7:07pm
Location: Outfit:
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. Our friends (campers too) were also impressed when I showed them it!
Or were they just being polite to get rid of you?
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23/6/2012 at 8:30pm
Location: West Berkshire-Hampshire border Outfit: None Entered
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They've been doing this for a few years....we went with them in 09 and have since used Eurocamp Independent, but still get cards reminding us of our holiday in Annecy in 09 and reccommending other sites......some we've used with our own kit!!
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23/6/2012 at 10:52pm
Location: West - North Yorkshi Outfit: Swift+Speedbird+490+
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Yes, we've had all that, the cards, and the inserted flyers, - but this was the full 2013 'normal' brochure, but with our name on the front cover and a personalised article inside recommending sites!
And no, we've just had dinner with the same friends! We've had to get a taxi home as the wine flowed a little too much and my friend fell asleep, so we sneaked away!
Post last edited on 24/06/2012 07:19:58
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24/6/2012 at 8:13am
Location: Derbyshire Outfit: None Entered
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Yes we've had the same with our surname on.....it did make me look twice at it !
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24/6/2012 at 9:58am
Location: very near Portsmouth Outfit: None Entered
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We were in a brochure too, for Sites Abroad. "Mrs xxx from Fareham said lalalala" and so on, made us look twice too! We had completed their on-site survey and they had actually used all our comments, and they were accurate too. Will look out for the Eurocamp brochure arriving through our door. Well done ValA!
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24/6/2012 at 10:07am
Location: West - North Yorkshi Outfit: Swift+Speedbird+490+
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Hi Askill - I don't mean we'll be on everyone's copy - I mean our copy was 'personalised' just for us with a proper printed front cover.
I don't know anyone else who's been with Eurocamp recently to ask if they've had the same thing, but Kwen also reports (above) that their copy had their name on!
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24/6/2012 at 10:15am
Location: Nottingham Outfit: Conway Cruiser 2001
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i stumbled upon the eurocamp promotional video for le club farret and while watching i spotted me the mrs an kids in the video jumping about in the pool and sat around the entertainment at night.. lol
not just once but around 5-6 time during the video..
silly thing is weve never stayed with eurocamp.. lol
must be our 5 mins of fame
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24/6/2012 at 12:25pm
Location: glos Outfit: elddis typhoon
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nice touch i think, we had the same after staying in vendee two years ago
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24/6/2012 at 1:52pm
Location: Blackburn Outfit: VWT6 campervan
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We've had the same from Keycamp (sister company) for the past couple of years...
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02/7/2012 at 11:12am
Location: Surrey London border Outfit: Harvard de lux. Indi
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Like Veema our personalised brochure was Keycamp. Like you made me look twice and I was showing the OH and kids and I swear they yawned. OH even said little things please little minds LOL
------------- Shelli
Campers do it in the mud!
Hubby says we can
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02/7/2012 at 12:01pm
Location: Aberdeen Outfit: Peugeot 407 SE & Relum Palermo 6
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Hi Val. Can I ask your opinion on the site at Maison Laffitte these days. It's been a number of years since we were there and are considering it again in the next year or two.
------------- Ally
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02/7/2012 at 12:46pm
Location: West - North Yorkshi Outfit: Swift+Speedbird+490+
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I wouldn't choose it as a 'destination' but for overnight stops, or to visit Paris for the odd day or two it would be fine. It's an awful lot better than it was last time we were there, and I've put an up to date review on the campsite database on UKCS.
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02/7/2012 at 2:29pm
Location: Aberdeen Outfit: Peugeot 407 SE & Relum Palermo 6
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Thanks Val.
------------- Ally
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03/7/2012 at 6:57pm
Location: Farnborough Hants Outfit: Florida 6 Frinton 4 2seconds XXL
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Noticed that our brochure had 40% off cheapest holiday of you book 2 in 2013. We have booked 8 nights at garangeoire in one of their classic tents for mays half term and then 7 nights in a static in duinrell for October half term.
Both holidays came to a grand total of just over £600. A bargain for a family of 4, for 15 nights in school holidays. Especially when you consider how fantastic the facilities are at both sites.. I don't think we could take our own tent and get cheaper.
------------- 2011
37 nights in my tent
2012 booked
Swiss farm, henley (2)
La garangeoire (7)
Houlgate la vallee (2)
Dernwood farm (2)
Mellow farm (2)
Hole station (4 child free!)
Camping guyonierre (17 woohoo!)
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