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Topic: Caravan and Motorhome Club
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27/9/2023 at 3:58pm
Location: London Outfit: Lunar Cosmos 524
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Joined: 17/9/2015 Diamond Member
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No it's not just you, CAMC have lost the plot on being a members club for the benefit of members! I now liken them to Costco Wholesale whereby you pay a membership fee for the privilege of trading with them, not being a 'Club' in the traditional sense at all where members are valued, listened to, and reap benefit.
They are not even competitive with independent sites in many areas! Even some CLs are getting ridiculous on pitch fees, adopting the accumulative pricing structure which drives costs into silly areas (dog, awning and metered EHU at extra cost over already far from cheap basic pitch fees!), and costing more than nearby main club sites with their inclusive pricing!
CAMC seem to be losing members hand over fist on pricing if comments in various forums are to be believed, friends are also baulking at the worth of membership, not so much shooting themselves in the foot as machine gunning their feet off, such is their indifference to members! The number of 'discount' and 'reduced costs' they have introduced or reintroduced after initially dropping for this season may well be indicative of them having difficulty selling pitches! Seem to recall some announcement of them trying to reduce pitch costs for next season - we'll see!
The save £10/night as a member is really only a marketing con! Yes you can save the membership fee on a stay of only a few days, but the members price is hardly at a discount, it's a competitive market rate at best in most cases!
Comments have been made on their special members price discounts on a number of products being far in excess of what can be found on the open market if members make the effort to look and not fall for the marketing BS! - Try tyres, hard pressed to pay as MUCH as the 'members price' on the open market! Read the small print, the discount is ONLY on the basic tyre, the fitting, balancing, old tyre disposal charge etc. is at standard commercial rates, the real overall discount is only something like half the headline rate, and with one of the more expensive tyre suppliers - some favour for members!
For me, my membership is hanging on by the skin of it's teeth, mostly because I use one of their storage sites which is the most convenient for me, good insurance cover and some of the CLs that are still reasonable, plus one regular for me main site in the Lake District that is impossible to beat for it's location for my needs, and surprisingly does remain not extortionately expensive compared to other independents in the area.
They have developed a well deserved reputation for not listening to members, IMHO, they are at risk of membership 'churn' whereby they have no old long established members, only new ones who only stick for a year or two until they realise there is not a lot of real benefit to the club - then they really will not be listening to members!
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